As an innovative Vancouver Internet marketing company, DigiCoyote has acquired industry leading organic search engine marketing expertise. We have a designated search engine optimization (SEO) department, aside from our coders and copywriters, which are equipped with the knowledge and skills to take your site to the top 20 in Google.
Recent studies show that over 80% of web traffic utilizes Google or Google-powered search engines; therefore, DigiCoyote uses Google as our benchmark for all of our organic SEO campaigns. DigiCoyote's proven organic SEO strategy increases the overall traffic to your website, ultimately resulting in increased sales. Our organic SEO steps are outlined below.
- We begin with clearly identifying your target market, and their unique demographics.
- We perform a competitive analysis, in which we research your competitor's website's strengths and weaknesses within their page titles, meta content, SEO strategy and Internet marketing efforts.
- We conduct keyword and key phrase research using industry standard keyword research software in order to identify effective keywords and terms that have the most appropriate traffic patterns based on the content of your web pages and your target audiences.
- We implement the most valuable keywords into meta data including meta tags, meta descriptions, titles, h1 and body content. Our organic SEO strategy is composed of a unique formula which increases the spider's relevancy evaluation of your web pages.
- We develop an internal linking strategy including the implementation of a descriptive site map.
- Depending on your budget, we can develop an external linking strategy in order to increase your overall link saturation and your external exposure. Spiders' page rank algorithms analyze the number of incoming links in order to determine the importance of each page in your site.
- Finally, we offer ongoing services to keep your site fresh and exciting. This is an important factor in our SEO strategy. In order to keep your rankings high, spiders need to see dynamic new content updated on a regular basis. DigiCoyote can implement functions such as blogs, news and events calendars, newsletters, chat centres and content management systems that keep spiders and your audience stimulated.
DigiCoyote uses cutting-edge technologies, advanced software and has developed a team of Internet marketing experts ready to help you maximize the value of your website. Please contact us for a quote or further information.
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